Here’s the essence of my SMX East presentation on Community-Generated Content & Search Traffic: Search Traffic What kind of content gets search traffic? “Quality” content? Content where an SEO expert optimized the titles and meta-tags and sprinkled the right keywords? Content that gets links? Sure, that helps, but it’s not where it starts. Consider the […]
… Top 2009 SEO Smackdowns … the countdown continues … #3. Rand v. Whalen: Is ‘Focus on Users, Not Engines’ Terrible Advice? Rand Fishkin The provocation: “the old adage Do what’s right for users and engines will reward you with higher rankings … [is] utterly false and tragically misleading.” — Rand Fishkin, Terrible SEO Advice: Focus […]
Rand Fishkin started a nice debate when he attacked the old canard “For SEO: Design for Users not Search Engines.” Rand blasted that as terrible advice. Search Engine Land attacked this twice: Danny Sullivan took Rand on in the comments section, and Jill Whalen blasted him in her weekly column, saying that Rand’s piece “could […]
YOUMoz just published a post I wrote a month ago The Zeroth Law of Writing for SEO. YOUMoz is the Guest Post section of SEOMoz, a leading SEO site started by Rand Fishkin (disclosure: who has done some consulting for us). Got to hand it to them, they’ve really nailed this UGC angle. They have […]
If SEO is part of your life and you missed Rand Fishkin’s session at SMX Advanced a few weeks ago, you now have their must read Updated SEO Policies Based on Correlation Data (where Rand says the comments section is now also filled with important info) and a video where Rand essentially interviews one of […]