SEO

May 17, 2011

Refriending Google: Dealing With Penalties & Suspensions

Gil / 3 Comments / conferences, SEO / SEO, SMX, SMX London, Thriving on Failure /

Entering the final afternoon of SMX London, starting with Refriending Google: Dealing With Penalties & Suspensions. Moderator: Chris Sherman, Executive Editor, Search Engine Land Q&A Moderator: Kelvin Newman, Creative Director, SiteVisibility Speakers: Craig Danuloff, President, ClickEquations Inc. Mikkel deMib Svendsen, Creative Director, deMib.com Craig Macdonald, Chief Marketing Officer, Covario Michael Wyszomierski, Project Manager, Google @cjsherman @cdanuloff […]

May 17, 2011

Keyword Research Ninja Tactics

Gil / 4 Comments / conferences, SEO / SEO, SMX, SMX London /

OK, getting ready for Keyword Research Ninja Tactics on Day 2 of SMX Advanced London. Moderator: Mikkel deMib Svendsen, Creative Director, deMib.com Q&A Moderator: Merry Morud, Search Marketing Account Manager, aimClear Speakers: Richard Baxter, Director, SEOgadget Christine Churchill, President, KeyRelevance Lasse Clarke Storgaard, Head of Search, MediaCom Denmark Kevin Gibbons, Director of Strategy, SEOptimise @demib @richardbaxter @keyrelevance […]

May 17, 2011

Search Analytics & Competitive Intelligence

Gil / 2 Comments / conferences, SEO / SEO, SMX, SMX London /

OK, SMX Advanced London Day 2 is underway! We start with Search Analytics & Competitive Intelligence Moderator: Chris Sherman, Executive Editor, Search Engine Land Q&A Moderator: Cameron Cowan, Product Manager, Omniture, An Adobe company Speakers: Karl Blanks, Chairman and Resident Rocket Scientist, Conversion Rate Experts — Out sick David Sottimano, SEO Consultant, Distilled John Straw, Founder, […]

May 16, 2011

Link Alchemy: Creative Ways Of Conjuring SEO Gold

Gil / 6 Comments / conferences, SEO / SEO, SMX, SMX London /

OK, here for the link building session, always one of the key sessions of the conference. Moderator: Christine Churchill, President, KeyRelevance Q&A Moderator: Martin Macdonald, Head of SEO, OMD UK Speakers: Patrick Altoft, Director of Search, Branded3 Rob Millard, SEO Consultant, Distilled Kelvin Newman, Creative Director, Site Visibility Pete Wailes, Lead Digital Strategist, Strategy Internet […]

May 16, 2011

SEO in 2011: What’s working, what’s not

Gil / 9 Comments / conferences, SEO / SEO, SMX, SMX London /

Packed room for SEO in 2011 here at SMX London. Delayed start due to technical difficulties. What’s not working? The microphone. Fixed. We’re on. Mikkel deMib Svendsen leads it off. Best SEO Strategy ever: optimize for users, not engines. In the 90s algos were simple, indexes were small, only on-site factors, and easy to reverse […]

March 28, 2011

How Google’s Panda Will Change the Web

Gil / 7 Comments / Google, Industry Analysis, SEO / Google, Panda, SEO /

As Aaron Wall from SEO Book demonstrated, Google’s algorithm changes change the course of the Web. Aaron took the negative approach by focusing on Collateral Damage, but there are certainly upsides as well as site owners develop their sites to succeed within the Google ecosystem. Panda is likely to cause the following shifts in how the web […]

March 9, 2011

SMX West, Content Farms, and How to Pour Water into a Glass Cup

Gil / 6 Comments / conferences, Industry Analysis, SEO / conferences, Content Farms, SEO, SMX /

[Dear reader: A funny thing happened with this post. I wrote it to show how it’s OK for eHow’s page to rank on “how to pour a glass of water” since it will only be found by people searching for that information. But then I was surprised to get a lot of search traffic to […]

January 27, 2011

This Week in Content Farms

Gil / 9 Comments / Google, Industry Analysis, SEO / Content Farms, Demand Media, Google, Joel Spolsky, Matt Cutts, SEO, Stack Overlow /

What a week for content farms! Here’s the brief overview: On Friday Matt Cutts acknowledged some influential bloggers’ criticisms that Google had a faustian deal with Content Farms that were making Google worse. IMO Matt’s statement boiled down to: You’re wrong, Google is getting better, not worse, and we keep trying to keep up with […]

January 22, 2011

Matt Cutts on Search and Spam

Gil / 6 Comments / Google, SEO / Content Farms, Matt Cutts, SEO /

A few weeks ago I asked people to chime in on whether Google search results were getting better or worse. Well, Matt Cutts just did. Here are his key points: Google results are getting better. “The short answer is that according to the evaluation metrics that we’ve refined over more than a decade, Google’s search […]

January 9, 2011

Best of SphinnCon 2011

Gil / 15 Comments / Best of, conferences, SEO / Best of, conferences, SEO, SMX, SphinnCon /

5 minutes after the scheduled start time I looked out into the crowd and saw about 20 people and thought “Oh great.” But when I looked up twenty minutes later it was Standing Room Only. I’m told 450 people attended. Nice. Lunch was great, wireless was up and down, crowd was good, speakers were very […]

«‹ 3 4 5 6 ›»