SEO

Best of Pubcon 2012

Best of Pubcon 2012

Pubcon was great! Here’s the best from the conference: Best lines Jerry West: SEO will never be dead until Matt Cutts says the new algorithm is paid search. [On the one year anniversary of Leo Laporte’s PubCon keynote prediction that SEO would likely be dead in six months] Matt Cutts: Think of the link disavowal tool(…)

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Why You Should Still Buy Links

Why You Should Still Buy Links

I was on a panel at an SEO conference. An audience member asked “So I shouldn’t buy links?” The panel’s clear answer was no. But somehow unanimous answers make me wonder if we’re giving the full truth. We weren’t. You should buy links. Just do it right. Panda and Penguin took practices that made sense(…)

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Schema & Authorship

It’s been a year since Schema.org, a joint alliance between Google, Microsoft, and Yahoo, provided a common foundation for sites to provide microdata and enhance rich snippets. We’ve also had Google’s rel=author tag enabling content sites to help identify their authors on the site and across the web. Beyond these, other meta tags have either(…)

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Best of SMX Advanced 2012

Best of SMX Advanced 2012

SMX Advanced was fantastic! Here’s the best from the conference: Best Lines & Lessons: Rhea Drysdale: Why am I qualified to talk about tools? I’ve built some. I’ve bought some. And I’ve dated some. Matt Cutts: If you’re buying or selling links and you think you’re being so careful that nobody could ever find out?(…)

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Hardcore SEO & Social Power Tools

The room is packed for Hardcore SEO & Social Power Tools Bruce Clay is giving the sponsored mention. We’ve been around since 1996. Before Google. Anybody here remember 1996? Moderator: Monica Wright, Social Media Editor, Search Engine Land and Marketing Land (@monicawright) Q&A Moderator: Vince Blackham, Director of Social Media, 97th Floor (@vinceblackham) Speakers: Rhea Drysdale, CEO, Outspoken(…)

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Surviving Personalization With Bing & Google

Duane Forrester does the sponsored minute and pledges an amazing session tomorrow. And we’re about to get started. See Tweets at #smx #12A for more from this session. Moderator: Danny Sullivan, Editor-in-Chief, Search Engine Land (@dannysullivan) Q&A Moderator: Mark Munroe, Senior Director, SEO, Reply (@markemunroe) Speakers: Rhea Drysdale, CEO, Outspoken Media, Inc. (@rhea) Aaron Friedman, SEO Manager,(…)

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SMX Advanced Preview

SMX Advanced Preview

I love the SMX search conferences. They’re fun, they’re informative, and I get to spend time with people that I really like. Here’s what I’m most looking forward to: You&A with Matt Cutts 5:00 – 6:00 PM Tuesday The Matt Cutts / Danny Sullivan one on one is the most fun and informative session of(…)

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